New market research indicates that having a mobile “responsive” website gets more business, especially for the automotive segment, and for most of NicksWebWorks webdesign clients, that means YOU!
Take a minute to read this article from Search Engine Land, then contact Nick about making your website responsive like sellmycarla.com (Dusty Car Buyerz). To appreciate the difference, view sellmycarla.com website on your “desktop”, then use your smart phone (or you could just readjust your browser size to see the transformation to mobile layout).
Earlier today Nielsen, xAd and Telmetrics released the third part of their “mobile path to purchase” study conducted earlier this year. The research focused on three verticals: restaurants, travel and autos.
While almost all the mobile and tablet users doing research on these devices are highly qualified purchasers, there are differences in the consumer behavior from vertical to vertical. The data released today pertain to the automotive category.